I think the white one is more unique to the collection and looks better. I was able to purchase a white one from a Swatch store shortly after they came out (my attempt to get one on 3/26, the day of the launch, failed when after standing in line for 6.5 hours they ran out just before I was next to enter the store) and think it looks great! I will get a black one when I have the chance because, well, because.
I agree that the straps are crap so I've replaced the straps on each of my MoonSwatches with Perpetual Straps. This makes them very comfy and great fun to wear.
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