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Old 11 February 2024, 05:26 AM   #11
Cru Jones
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Join Date: Mar 2010
Location: Paris, France
Posts: 34,565
Quote:
Originally Posted by In-N-Out View Post
Crazy space for grand Seiko. Not saying GS is not worthy of a space like that, but I’m not understanding the value of the capex and recurring opex to run this boutique. A lot of money for not a a lot of upside. People who buy GS already know about GS. Not sure GS can convert random foot traffic into incremental units / sales

Key word: “Flagship” :-)

I don’t think they are looking to maximize $/sqf for this location…. They are seeking to elevate the brand and project an image.
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