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Old 13 March 2024, 04:48 AM   #1
Bald Angus
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Well, deposit was handed to my AD!

My first Rolex is on its way!

Paid my deposit to my local AD and she ordered my Datejust 41.

Reference: 126334 with the bright black dial.

My saleslady says it should be in by September but then gave me a smile and said "or sooner".

When can I really expect delivery? I mean a Datejust is not a Pepsi or Daytona...
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Old 13 March 2024, 05:04 AM   #2
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Regardless however you may have been mislead, it's not an order, it's an expression of interest. They will simply wait until a watch matching the description (or similar, or nothing like it) comes in and you may be allocated it. Congrats will be in order when it's due!
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Old 13 March 2024, 05:08 AM   #3
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Is paying a deposit normal at an AD? What % did you have to put down, if you don't mind me asking? Assuming it can also be returned at your request...?
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Old 1 May 2024, 12:03 AM   #4
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Walked into an AD this weekend, explained what we were after - an datejust 36 - and the salesperson looked up his ipad and told us confidently that it should be in within 3-4 months. If we wanted to secure it I could leave a €2K deposit that I can get 100% back if they don’t meet their delivery estimate.

I was really surprised about the confidence around his estimate and he clearly had a way to check all models estimated delivery.

Thoughts on this? Just a way to lock me in by dangling an estimate and having me pay a deposit or do you think they’ll come through?
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Old 13 March 2024, 05:10 AM   #5
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Well, deposit was handed to my AD!

It’s odd that they allowed you to put down a deposit, because, quite recently, several of us were told that that program was put on hold, by Rolex. It’s called an “intent to purchase” order. Sometimes they request full payment. Other times, a 50% deposit. I guess I’m going on a new recon mission, to get the scoop.

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Old 13 March 2024, 05:25 AM   #6
Bald Angus
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It was a 50% deposit.

The order had an exact description of the Datejust and even had a picture of the watch generated from the Rolex website or their internal software.

I pay the rest when the watch arrives.
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Old 13 March 2024, 11:36 AM   #7
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It was a 50% deposit.

The order had an exact description of the Datejust and even had a picture of the watch generated from the Rolex website or their internal software.

I pay the rest when the watch arrives.

That does sound like an “Intent to Purchase” order. I wonder if they just reinstated the program. OP, this was a legit service offered until discontinued very recently. Maybe it’s been reinstated, or ADs can use it for certain models. Of course, it was generally used for Datejusts. Sounds like it’s all good. I hope you get it soon.

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Old 13 March 2024, 03:30 PM   #8
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It was a 50% deposit.

The order had an exact description of the Datejust and even had a picture of the watch generated from the Rolex website or their internal software.

I pay the rest when the watch arrives.
This is weird.

I was very recently in a Rolex AD with a genuine VIP (the kind of person who can buy the watches on display) and the AD said they have zero control over the watches they receive. This is a major AD.

This 50% deposit sounds like a new AD scam, so instead of forcing you to buy a Tudor they can probably invest the money for nine months or whatever.
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Old 13 March 2024, 05:03 PM   #9
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This is weird.

I was very recently in a Rolex AD with a genuine VIP (the kind of person who can buy the watches on display) and the AD said they have zero control over the watches they receive. This is a major AD.

This 50% deposit sounds like a new AD scam, so instead of forcing you to buy a Tudor they can probably invest the money for nine months or whatever.

As far as ADs having zero control over what watches they receive, that’s not true. They put in a wish list for the year. Rolex does their best to fulfill their lists, but the ADs don’t know exactly which models are coming when. Also, Rolex has a certain number of specific models (probably less desirable ones) that ADs are required to order. So, the ADs do have some control over what watches they get, but not total control over exact inventory.

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Old 13 March 2024, 05:14 PM   #10
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This is weird.

I was very recently in a Rolex AD with a genuine VIP (the kind of person who can buy the watches on display) and the AD said they have zero control over the watches they receive. This is a major AD.

This 50% deposit sounds like a new AD scam, so instead of forcing you to buy a Tudor they can probably invest the money for nine months or whatever.

It’s not a scam. The “Intent to Purchase Order” program with a deposit requirement, or even prepayment in full, is not new, at all. It’s been around, off and on, for years. It’s a way to guarantee a customer gets the exact configuration he desires, within a reasonable time frame. It is generally reserved for Datejusts, which continues to be the best selling Rolex model.

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Old 14 March 2024, 03:56 AM   #11
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The order had an exact description of the Datejust and even had a picture of the watch generated from the Rolex website or their internal software.
I had that for a TT black Sky Dweller, complete with little picture, and I left a deposit. It could be interpreted as an "order" but the reality was that I was merely down for the next one that arrived.

Hope your DJ turns up soon.
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Old 13 March 2024, 05:58 AM   #12
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It’s odd that they allowed you to put down a deposit, because, quite recently, several of us were told that that program was put on hold, by Rolex. It’s called an “intent to purchase” order. Sometimes they request full payment. Other times, a 50% deposit. I guess I’m going on a new recon mission, to get the scoop.

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This is what I was also told. That they would not take deposits, nor could they place orders for a specific model/configuration. It was on a "if we get it in we'll give you a call" basis.
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Old 13 March 2024, 02:20 PM   #13
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It’s odd that they allowed you to put down a deposit, because, quite recently, several of us were told that that program was put on hold, by Rolex. It’s called an “intent to purchase” order. Sometimes they request full payment. Other times, a 50% deposit. I guess I’m going on a new recon mission, to get the scoop.

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in January I posted about a dealer trying to get a 25% deposit for a YM40 (I had been on their waitlist for 4 months when the call came in).

I refused...called another dealer I was also waitlisted at and they magically came up with my YM40 that day....LoL
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Old 13 March 2024, 05:20 AM   #14
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I’m guessing 1 to 3 months for your watch to arrive. Congrats in advance!
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Old 13 March 2024, 05:28 AM   #15
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Quote:
Originally Posted by Bald Angus View Post
My first Rolex is on its way!

Paid my deposit to my local AD and she ordered my Datejust 41.

Reference: 126334 with the bright black dial.

My saleslady says it should be in by September but then gave me a smile and said "or sooner".

When can I really expect delivery? I mean a Datejust is not a Pepsi or Daytona...
How much was your deposit?

I know it's none of my business so please don't answer if you're not comfortable, but it bothers me when AD's want high percentage deposits (100% on new white dial Speedy's for example). In an environment of 5% six months CD's, it's adding hundreds to the price.

There is no need to take a deposit on a black dial Rolex of any sort. I'm cool with a sub grand placeholder deposit on a watch that may be hard to sell immediately if the buyer reneges, but on a stainless Rolex?
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Old 13 March 2024, 12:08 PM   #16
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How much was your deposit?

In an environment of 5% six months CD's, it's adding hundreds to the price.
So go gray and add thousands?

I was told months ago at my AD that some pieces are allocation pieces, and they don't know when they were getting them, some pieces they find out they are getting, and some pieces can be ordered.

I was "offered" a 126711CHNR the last week of August 2023 and told it would be in my hands Dec 2023 or Jan 2024. They asked for a 50% deposit. I said ok, knowing full well what the opportunity cost of that money would be in a short term liquid investment such as a HYSA, MM, CD, t-bills, etc (about 200 USD). I mean in the grand scheme of things, the 8800 USD is not a huge sum, and the 200 USD lost opportunity cost is the price of a dinner out. The watch came in in Jan 2024. I got an unworn, brand new watch with an unimpeachable chain of custody at retail plus tax and more stroke with the AD. The same dealer also told me they could "order" any datejust combo same deal (1/2 deposit) and have it inside of three months. My brother just ordered one. That was about a month ago.

I mean, pick your poison. Until you can walk in and buy exactly what you want, you're gonna have to give up some squeeze I suppose.
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Old 13 March 2024, 12:17 PM   #17
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So go gray and add thousands?

I was told months ago at my AD that some pieces are allocation pieces, and they don't know when they were getting them, some pieces they find out they are getting, and some pieces can be ordered.

I was "offered" a 126711CHNR the last week of August 2023 and told it would be in my hands Dec 2023 or Jan 2024. They asked for a 50% deposit. I said ok, knowing full well what the opportunity cost of that money would be in a short term liquid investment such as a HYSA, MM, CD, t-bills, etc (about 200 USD). I mean in the grand scheme of things, the 8800 USD is not a huge sum, and the 200 USD lost opportunity cost is the price of a dinner out. The watch came in in Jan 2024. I got an unworn, brand new watch with an unimpeachable chain of custody at retail plus tax and more stroke with the AD. The same dealer also told me they could "order" any datejust combo same deal (1/2 deposit) and have it inside of three months. My brother just ordered one. That was about a month ago.

I mean, pick your poison. Until you can walk in and buy exactly what you want, you're gonna have to give up some squeeze I suppose.

If your brother just ordered a DJ a month ago, that is further evidence that they have, indeed, reinstated the “Intent to Purchase Order” program. I guess that’s good news. They did not pause it for long, then.
Weird!

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Old 13 March 2024, 05:38 AM   #18
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Dont believe they can order anything, but have an idea of whats incoming within a certain timeframe.

Hopefully you will see that watch sooner than later and then its time to enjoy!
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Old 13 March 2024, 06:43 AM   #19
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the watch is currently sitting in the back safe. the AD just likes to tease you, makes you think the watch is hard to get, and requires a deposit
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Old 13 March 2024, 11:24 AM   #20
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the watch is currently sitting in the back safe. The ad just likes to tease you, makes you think the watch is hard to get, and requires a deposit
this!
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Old 13 March 2024, 06:53 AM   #21
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Most of these watches can be sold immediately. I don't know why an AD would ever need to require a deposit. Deposits were and are used by merchants for special order items, which they probably could not sell easily in their store if the person ordering the item backed out. With Rolex, the AD is borrowing your money interest free, it seems to me.
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Old 13 March 2024, 07:10 AM   #22
Bald Angus
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Most of these watches can be sold immediately. I don't know why an AD would ever need to require a deposit. Deposits were and are used by merchants for special order items, which they probably could not sell easily in their store if the person ordering the item backed out. With Rolex, the AD is borrowing your money interest free, it seems to me.
Why would they not take 100% of my money and the watch and earn double the interest?
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Old 13 March 2024, 02:39 PM   #23
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Why would they not take 100% of my money and the watch and earn double the interest?
If they make 10% margin on a $10,000 watch they sell you, they’ll profit $1,000, and have that much capital to gain interest on. But by asking for half that amount up front ($5,000) in the form of a deposit and not forking any money over to Rolex until the inventory ships, they’re getting several times more in interest than if they’d simply sold you the watch today. Every month that goes by, they collect more interest.

Until the watch arrives, they have given Rolex $0 for your watch and are collecting interest for free on your deposit. Add that up customer after customer, and the AD has a sizable revenue stream…
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Old 30 April 2024, 09:56 PM   #24
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If they make 10% margin on a $10,000 watch they sell you, they’ll profit $1,000, and have that much capital to gain interest on. But by asking for half that amount up front ($5,000) in the form of a deposit and not forking any money over to Rolex until the inventory ships, they’re getting several times more in interest than if they’d simply sold you the watch today. Every month that goes by, they collect more interest.

Until the watch arrives, they have given Rolex $0 for your watch and are collecting interest for free on your deposit. Add that up customer after customer, and the AD has a sizable revenue stream…
5 % interest on 5 grand is only $20 a month......
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Old 13 March 2024, 07:23 AM   #25
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Most of these watches can be sold immediately. I don't know why an AD would ever need to require a deposit. Deposits were and are used by merchants for special order items, which they probably could not sell easily in their store if the person ordering the item backed out. With Rolex, the AD is borrowing your money interest free, it seems to me.

I agree with this. Since Rolex stopped the “Intent to Purchase” order program, the OP should have been put on a wait list. It’s more likely the watch is an exhibition piece, that’s not yet available for sale.

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Old 13 March 2024, 07:43 AM   #26
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Deposit???

I have never heard of this type of 'program' before and doubt if this is a Rolex policy. I recently bought a Datejust for my wife. We saw one at the dealer that she liked, but it sold the next day. So, I asked them to get me that same model and in 3 or 4 weeks they called me. We got it back in November 2023.

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Old 14 March 2024, 09:15 AM   #27
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I have never heard of this type of 'program' before and doubt if this is a Rolex policy. I recently bought a Datejust for my wife. We saw one at the dealer that she liked, but it sold the next day. So, I asked them to get me that same model and in 3 or 4 weeks they called me. We got it back in November 2023.

This watch is beautiful!
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Old 13 March 2024, 11:25 AM   #28
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I agree with this. Since Rolex stopped the “Intent to Purchase” order program, the OP should have been put on a wait list. It’s more likely the watch is an exhibition piece, that’s not yet available for sale.

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Or this!
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Old 13 March 2024, 11:02 AM   #29
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I put 50 percent down on a polar explorer 2 in December picked the watch up last week.
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Old 13 March 2024, 11:12 AM   #30
Bald Angus
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I put 50 percent down on a polar explorer 2 in December picked the watch up last week.
Must be a Texas thing.
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