New rolex launch on 4 august

[mannyv11]

looks like a water drop on it, but it also says launch which would make me think plane or rocket.

this is pretty cool that Rolex is doing this, they are masters of marketing without a doubt

[StaceeJaxx]

What in the world has a screw next to the crown guard and what looks like brushed bezel

Hopefully it's a water bubble like will Wheaton suggested.

[locutus49]

Finally, the platinum Sub.

[tkerrmd]

hummmmm, maybe something up coming but not a new watch, that would be tooooo amazing and very unusual???

[Micha]

Originally Posted by tkerrmd

hummmmm, maybe something up coming but not a new watch, that would be tooooo amazing and very unusual???

well, I think one can clearly make out part of a bezel...so...

[tkerrmd]

Originally Posted by Micha

well, I think one can clearly make out part of a bezel...so...

ya Im off on this one, now with the DSSD blue dial possibly popping up!!

can't wait to see it if true!!

[Mezz72]

Intriguing....
The key is to identify what is in the reflection of the droplet.

[Ruby over Diamonds]

Submariner coated black ! Wait and see....

[adamlea]

Very interesting - it's like Christmas in July, plus 4 days. I wonder what it is.

[Alpino]

.

Looks like a Deepsea ...

[watchingvinage]

This is the one I am after!

[mannyv11]

Where is Ken? He always seems to know what rolex is doing =)

[brandrea]

Originally Posted by mannyv11

Where is Ken? He always seems to know what rolex is doing =)

X2

[Danny83]

[antbkny]

new submariner!!! but does look more like dssd bezel

[GolfPunk]

Screen Shot 2014-07-31 at 16.07.24.jpg ?????

[Wahlberg]

I'm glad it's only a few days away and not months.

[datejust24]

it does look like a water droplet I will say that....this definitely has me wondering what it could be..

[REDiesel]

Looks more like the SD 4000 than a BLRO. The BLRO bezel has vertical polishing on the bezel between the teeth, whereas the SD bezel has horizontal polishing between the teeth.

[Loevhagen]

A bleu bezel sub.

[gnuehcwc]

deepsea challenge?

[Chute]

Originally Posted by cwcheung

deepsea challenge?

I was thinking the same thing

[GradyPhilpott]

Originally Posted by cwcheung

deepsea challenge?

Please, God, NOOOOOOOOOOOOOOOOOOO!

[Psmith]

Originally Posted by cwcheung

deepsea challenge?

I wondered about this myself.
Not sure if it would be a production version of that actual watch (interesting but doubtful) or a 'Deepsea Challenge' version of the DSSD - perhaps as a LE/SE.
Rolex don't usually do LEs, and rarely SEs, but perhaps this will change with the new boss.

[scooba]

Originally Posted by cwcheung

deepsea challenge?

X2

timed to be released with camerons new film

[Cru Jones]

SS pepsi??!!???


just kidding....whatever it is, this is rather unusual/strange.

[Alpino]

.

for those of you understanding French, here's a (now) interesting article ... for the other there's Google translate.


http://www.bellesmontres.com/rolex/rolex-25-07-2014-1849033_882.php


Interesting part is this :

"... D'après nos informations, Rolex devrait sortir prochainement une Sea-Dweller Deepsea équipée d'un cadran bleu foncé et d'une lunette céramique bleu foncé en hommage à la plongée de James Cameron en 2012. ..."

In English :
According to our information, Rolex should launch soon a SD DS with dark blue dial and ceramic bezel insert, to honour James Cameron diving in 2012.

[Alfredo.]

A ceramic Case Sub? who knows maybe the Ceramic Tudor Fastrider was a market test, and there´s a neccesity now with the DSOTM???? All I know is It´s going to be a long 4 days.

[Kyu]

YM ?

Or a revised subC , DSSD ?
Chunkier bezel ?

I hope not a funky color added to the beloved dssd

[autohorology]

James Cameron DeepSea